Impact Of Mass Media On Adolescent Health: ”the Dark Side”
    The time of transition from childhood to adulthood is called Adolescent with accelerated physical, biochemical and emotional development. It is a unique period of dynamic change, as mentioned? Growing upa ????. Adolescence is the period that begins with the onset of puberty and he takes almost a decade ago from the age of 12-13 to approximately 20 years. It is a time of rapid growth and maturation in human development. It is this time that the final growth spurt occurs. If the growth of a teenager is not as good as it should be, will it affect his future health as a Erwachsener.        According to WHO, health is now â?? Is a state of complete physical, mental and social well being and not merely the absence of disease or infirmity. â?? Nevertheless, adolescents and young adults set in a range of behavior that affect the quality of their health and their probability of survival in the short-term impact and influence their life health and survival. If we only look at disability-adjusted life years (DALY) for the adolescent age group seem relatively healthy young people. Nevertheless, more than 33% of disease burden and nearly 60% of premature deaths among adults with behaviors or conditions may, or began adolescenceâ occurred? For example, tobacco and alcohol consumption, poor diet, sexual abuse are brought together and risky sex (WHO, 2002).     mass media (television, radio, magazines, newspapers, brochures, Internet, etc.) plays a crucial role in today’s society. Mass media are tools for the dissemination of information, concepts and ideas both general and specific audiences. The communication of health through the mass media is complex, but professionals and challenges in diverse disciplines. Mass Media provides a diverse audience, from children, adolescents, adults. Among audience said, â? Young people are heavy users of information sent in Mediaa? (Werner-Wilson, Morrissey & Fitzharris, 2004). Since this period of youth is so crucial for the development of a child’s body and brain, no negative influences can have lifelong effects on health. Effects of mass media on young people is particularly vulnerable, because at this age if they are more easily influenced by negative aspect of everything. Now they are not yet mature, and often lead a life of fantasy. Consequently, when young people are not the good things that attracted by the mass media tools, but by illusory and erroneous commercial advertisements, introduced mainly health issues accept kann.    advanced societies are on the mass media from providing information to health . The value of the health message, to what is reported and how it is reported to be related. Today, most prevention practitioners and researchers, and concerned teachers and parents recognize that many of the messages we receive are from the media risk factors for numerous public health problems. From the time that we wake up to the radio-alarm clock, around the time we sleep with the TV on, we live in a media culture. We can not the media’s influence on both our healthy or unhealthy behaviors. Some positive aspects of the mass media is recognized, but mainly came on the side of television with long-term negative consequences. Numerous studies over the past five decades, the impact of media on young children examined in relation to such risky behaviors such as violence, alcohol, tobacco and other drugs, poor body image and eating disorders, precocious, unprotected sex, and teen age pregnancy. A brief overview of each topic will provide an insight into the influence of mass media on the health of children and adolescents. Above all, the discussion will address how the concept of media literacy can be used in order to reduce the negative influences of mass media, believed to have on the health of young people in relation to attitudes and Verhaltensweisen.ÂERNÄHRUNG:            The right nutrition is especially important for teenagers because the body is accelerated growth. In addition, their early food choices can be life-long health effects, eg, obesity, poor diet, lack of female reproductive system development (Davies, 1993). Unfortunately, adolescents are vulnerable to poor nutritional habits. They often eat with their peers, rather than the family. Because they grow physically, they eat more snacks, but snacks are usually high in fat and calories. Young people are also very busy, and they say they do not have time to eat properly (Davies, 1993). The media perpetuate poor diet choices. One study estimates that contributed to early adolescence $ 82nd 4 billion in food and beverage industry purchases in 1990 (McNeal, 1992). This figure is alarming, though most studies show the advertised foods contain little nutritional value (Dwyer, 1982; Gerbner, Gross, Morgan & Signorielli, 1982).            Even more alarming is the question of the Body image. Children and young people are led to believe that the media has created the ideal body image, as will their bodies (Davies, look 1993). This leads to girls trying to look like Cindy famous models and actresses. The major downfall of these magazines is their fixation with quick-fix diet advice. When the glamor magazine surveyed its readers in 1984 with a sample of college women who felt overweight, 40 percent, when only 12 percent were actually too heavy. A recent Wall Street Journal survey of students in four Chicago-area schools showed that more than half of the fourth-grade girls were dieting, and three quarters felt overweight. One student said: “We do not expect to be boys that pretty. We take it as they are.” Another added: “But young girls expect to be perfect, and beautiful.” In their attempt to have the perfect body, girls often end up with diets that can lead to more serious eating disorders (Davies to lead 1993). Young are vulnerable to media images of the body, because they want to build muscle, how many actors and sporting heroes. This desire to “bulk up” often leads to poor nutrition and are considered appropriate, the use of Steroiden.           television, is associated with an increased consumption of snacks, obesity among adolescents lead. A decrease in physical activity is also an increased risk of obesity and certain chronic diseases verbundenÂSexuelle Information:            mass media and formal and informal messages about sexuality. The biggest concern about the sexual information is disseminated through the mass media, that) it is value-laden (Davies, 1993. Glasser (1990/91) indicates that all television to answer the question shows “What is ethical behavior?” Young people are on about standards for their behavior, what they see and hear in the media. Liebert and Sprafkin (1988) found that young people see a lot of sexual content on television are less satisfied with their sexuality and develop false perceptions. Although sexuality is a difficult issue to deal with young people to discuss parents, the teachers need to create in the media and read, students can evaluate the sexual information through the mass media. Adolescents can also compare the interactions of the characters in advertising with real-life practices (Considine & Haley, 1992). It has become clear that children rely on Cologne or perfume every morning will not result in a moment of sexual experiences. Through these exercises children are more aware of how sex is used to sell a product, although it has little to do with the actual product tun.           ’s leading media influence activist Jean Kilbourne ironically says that boys often say that the media does not influence them. Youth consistently underestimated the media’s influence on them. A May 2002 survey of young people, sex and TV shows that almost three in four (72%) to think teens sex on TV influences the sexual behavior of children their age â?? Somewhatâ? or â? lota ????; but only one quarter (22%) believe it affects their own Verhalten.ÂAlkohol & Tobacco:            A study of ninth grade in San Jose, California found that increased television viewing and music video, are risk factors for the occurrence of alcohol use among adolescents. Sex is often associated with alcohol in the media. Gorgeous, sexy female models are a constant in beer and wine advertisements aimed at men. Television shows often portray alcohol as a means to sex. In addition, alcohol with success, excitement is connected, and good times. For the young media consumer, media portrayals of alcohol, alluring and seductive. A 1991 report, Youth and Alcohol: a national survey said that 35 percent of all wine cooler is consumed in the United States by high school juniors and seniors. The report also showed that these upperclassmen 1 drink. 1 billion cans of beer and half of the 20th 7 million seventh to twelfth graders drink (U.S. Department of Health and Human Services, 1991).            such as alcohol, cigarettes are marketed to young people, although both alcohol and tobacco industry, such a claim challenge. The high volume of alcohol and tobacco advertising, media literacy education is a must for young Menschen.ÂGEWALT:            The influence of mass media on early adolescents has been extensively studied. One of the most intensive areas of research is the violence in the media. Although it was a struggle for a number of years over whether or not violence on television leads to aggressive behavior following which most scientists say, there is a connection (Murray, Rubinstein, & Comstock, 1972; Pearl Bouthilet, & Lazar, 1982). Because young people have seen about 20 hours of television a week (Nielsen Media Research, 1990) there are serious concerns about the impact of violent images on their behavior. Media executives, parents, teachers and communities can not be dismissed as pure entertainment programming to model violent, because the media have the power to attitudes and behavior (Considine & Haley, 1992). With more and more young victims of crime and the perpetration of the crime (Davies, 1993), these groups need to review how they kann.ÂSTRESS help combat this growing trend:            A Another problem area is the height of the load indirectly caused by the mass media (Davies, 1993). Because early adolescence a stressful time in life (Hamburg, 1974; is Elkind, 1986), younger media consumers are more vulnerable to additional stress created by the media. Educator Neil Postman (1982) argues that television exposes young adult viewers know, before they are ready to deal with it, mainly television blurs the boundaries between childhood and adulthood. Children who try to imitate behavior they see on television, eg, sexual situations often experience confusion and despair, because they are unable to behave in the same way (Chlubna reproduce 1991). In essence, the media messages children receive urge them to adults, before it’s time (Elkind, 1981). This pressure to act like an adult causes unnecessary stress, which can lead to unnecessary health problems or young people, presented with stress in the same form as in the media, e. g. finished, drinking, smoking (Davies, 1993).            There are some changes in the images of girls and women have been. In fact, a “new women” in commercials in recent years has emerged. It is commonly known as super girl who labor and do all the studying, part time job () with the help of a product, of course, not by their parents or siblings or friends, or manages presented as the liberated teenage girl who owes her independence and self-esteem on the products they use. The new images do not represent real progress, but to create a myth of progress, an illusion that complex societal problems are reduced to mundane personal nature among young Mädchen.           adolescents particularly vulnerable because they new and inexperienced, and consumers are the primary goals of the many ads. You are in the process of learning their values and functions and the development of their self-concepts. Most teenagers are sensitive to peer pressure and find it difficult to resist or even question the dominant cultural messages perpetuated and reinforced by the media. Mass communication has made possible a kind of national peer pressure to erode the private and individual values and Normen.           Knowledge of media enables young people to reflect on important life decisions and choices about their health behaviors. It allows young people to control the influences of media messages, instead of being controlled by them. Media literacy helps children and young people to gain skills to intelligently filter the media and the hundreds of messages that they receive every day to navigate. Simply put, media literacy, the ability to? Ask what you can see, see and read. â?? Media literacy can understand young people how to develop media, the approaches used to enhance persuasion to commercial sources and recipients of advertising and the ideology of the messages contained in the trade and media. If they recognize how media messages can influence, can the students the skills they need to care for the news to represent the risky lifestyles such as smoking are just as glamorous, rebellious, or â? Cool. â?? ÂEINDRUCKSVOLLER APPROACH FOR THE PARENTS, FAMILY & YOUTH: Parents need to help media literacy, children need to Medienkompetenz                       teachers and parents the media itself, so that they can guide the development of media literacy in their students and Kinder.Machen yourself with youth media and Kultura                       listen to their music, look at the sites that will see them often, what they are seeing on television, and walk a teen movie once in a while to help parents keep up with the rapidly changing world of youth media and culture and their credibility when they talk to children about media and media literacy. You can also learn a lot about the media Jugendlichen.Eltern can help children understand the TV Key topics                       By choosing suitable programs journals, articles and television with their children and discuss what they see or read, together they can help their children not to distortions by the media Inhalte.Participatation                       Parents are role models for their children – share their reviews of TV programs, articles, etc. A is an important sign for the child. Parents should know what lesen.Sprechen see their children with Kinder                       Help children appreciate the differences between reality and fantasy on TV programs . Views Express                       The parents should be their views of offensive programs with station managers. Do not call or write just to complain about – specifically Werbung                       The volume of ads for snacks, toys and sweets are often sein.Resist “brainwashing” children. You should not let treffen.Geben TV, commercials for her decisions, you young people is not the power, sound decisions treffen                       all children are influenced by media messages in the same way. Also, they are passive dupes, which are by the media victim. To bring children from different backgrounds to share their experiences with the media, and they build their own values and beliefs in active negotiations with these messages. It is the duty and responsibility of parents and older family members to realize their power to accept healthy media messages, to meet challenging unhealthy messages and good decisions for sie.          Â           In summary, television viewing has a substantial impact on child development and behavior. The need for the provision of quality-oriented programming for children and young people, is obvious. It is the responsibility of health professionals who become aware of the â?? To promote the benefits and risks. TV display is not necessary to censor the industry, but reasonable control of the use by the parents is essential. In the short term, we believe that knowledge and media literacy and youth will better enable to make healthy choices, even given the plethora of unhealthy messages they receive from the media. Believe in the long run, in the media literacy movement in the United States if we are a media-literate population and thus for the way we respond to the media, the media will help in better also verändern.Â
